The Limitation Of Emarketing Marketing Essay

The Limitation Of Emarketing Marketing Essay Take Saks Fifth Avenue as an example, it invited people to go into their shop and take photos about the thing which they find in the shop, they cannot live without, the winner of this campaign can win $1,000. This company use Instagram as a platform to spread this message out of crowd, it also use the participators to help that company to do promotions because people who take part in this campaign needs to go into their shop and find a product that they cannot live without and photo that product and post it on their Instagram pages. Firstly, you need to be fans of that company so that you post your photo on Instagram and the company knows that you have participated. Secondly, this campaign can increase the visiting of the shop or even more sales. Thirdly, when you post photos on your Instagram at the meanwhile, you are sharing something to your friends or people who follow you. Moreover, sometimes when you post something on your Instagram, it can also post something on your twitter a nd Facebook simultaneously. On the other hand, the company only needs to pay $1,000 in order to get access to your social networks. If the company uses traditional marketing strategy, it may need to pay double or triple price in order to get a few seconds of advertisement on TV, but the result is not that big. If you think deeply, the company has a slightly chance to earn back the cost within a few months because participators think that they cannot live without that product, that means they require to have that product in their life, it may encourage their wants so they may spend money on that company so the firm can earn more than the cost. Moreover, if companies organize a lucky draw in Facebook, it may require people to give some personal information to them in order to maintain that activity. Through that lucky draw, the company may need to give out a few products but the company can gain attention from public and collect people personal information to be used in the future. Furthermore, Starbucks organized a campaign on Instagram which encourage people to share their favorite drinks of Starbucks through Instagram and tag Starbucks. Through this campaign, Starbucks gained a lot not only revenues from drinks which people bought and photo it on Instagram but also many advertisements spread among social network due to the fact that when you share your photo on Instagram, you are sharing photo to friends you have on Facebook and twitter which makes you share one photo on multiple channels. Moreover, if one of your friends likes your photo on Facebook, he will also help you to spread your photo to his Facebook with his friends. If this happens continuously, Starbucks will gain attention of their products all over the world. In addition, people who follow Starbuck on Instagram can get large information of products which supplied by Starbucks and Starbucks sells their product by view of third party which is more persuasive. In addition, viral marketing includes tag tool. Nowadays many companies have set up their own Facebook pages which allow them to have many followers. When they want to sell a new product or service, they will tag people who follow their Facebook page to announce the new coming product. Before pop up of e-marketing, people used to sell their product by goodwill and spread by connecting others. Compared with viral marketing, this strategy is low efficient and takes times. Traditional marketing cannot allow people update information immediately, it transports message to customers in a slow way compared with viral marketing which spread like a virus. Affiliate Marketing Affiliate Marketing is one kind of marketing strategy which is popular recently; it works out by using the power of join force. Company finds different industries companies as partners to promote its own products on their website, at the same time company helps its partners to promote and advertise their products. Except promote its own companys products on multiple websites, company also can gain revenue for successful selling its partners products. On the other hand, company also needs to pay partners for transaction of its own products. In order to be successful in affiliate marketing, there are four elements. Firstly, the retailer is used for sales of products. Secondly, the network, which uses to enhance exposure of company products, is essential because it is a platform for company and its partners to share their products with each other and use their network to sell its own product. Thirdly, partners are more important in this marketing because the key term is the joining forc e. Fourthly, customers are necessary because the end of marketing strategy is to sell more products to more customers. Advantages of that marketing strategy are lower cost of marketing, increase the volume of companys website, this marketing strategy also providing extra revenue for company. Affiliate marketing is lower cost of marketing because it charges either cost per sales, cost per click or cost per lead. For cost per sales, company will be charge to pay its advertisement according to sales volumes made by its partners; it will ensure that company only need to pay when company earns money. Additional, cost per click means as long as advertisement click by customers and review, company will need to pay for its exposure. Moreover, cost per lead is a way that company will pay when partners successfully to link customers to advertisement of company and fill their information. Either of way, the cost is lower than usual marketing strategy however, the outcome of affiliate marketing is better than traditional marketing because people can buy companies/ its partners product in multiple places, also co mpany may has its chance to work with big company as its partners to boost up its sales. I would like to use Amazon as an example to illustrate affiliate marketing strategy which it quite successful in Amazon. Amazon began as an e-tailor bookstore. However, after a period of time, Amazon started to use affiliate marketing strategy. Nowadays people want to shop, the first thing comes up their mind is Amazon. Due to fact of many affiliates in Amazon, Amazon can sell variety type of products to satisfy customers needs. Meanwhile, Amazon can earn a huge amount of profit from this affiliate to support its operation. Why people choose Amazon is the key reason why Amazons affiliate marketing strategy becomes successful. Amazon is a well-known brand which is the first requirement. And Amazon is a well-known brand also helps to people to feel safe with clicking on Amazons link which lead to lesser-known company. Moreover, Amazon only takes maximum 30% as its commission which is ridiculously small. This action can allow people to earn more. Proximity Marketing (Mobile Marketing) Proximity marketing is the localized wireless distribution of advertising content associated with a particular place. Transmissions can be received by individuals in that location who wish to receive them and have the necessary equipment to do so. The reason why mobile marketing has become the trend of marketing is based on the fact of fast development of smart phone. Nowadays almost everyone in developed countries has a smart phone with them typically Hong Kong. People will no longer use PC to connect to internet; they can use their smart phone which allows them to check email, Facebook easier than before. This change ,also rewrite marketing history, it opens more ways to company in order to promote their products to customers, allows people to receive information no matter why they are as long as they have a smart phone with them. Within mobile marketing, people use two main functions of smart phone as a way to promote their products, those functions are texting and Wi-Fi. Texting can be used as a marketing strategy is because there are 10 trillion messages sent globally per day in 2012, can u imagine how often people text? According to this fact, people use texting as a way to promote their product. Did you give your mobile phone number to any shop when you become a member of shop? If yes, I guess you already have experience of getting marketing text which contents the latest news/ promotion of that shop. However, did you realize how quickly you response to text rather than e-mail? According to statistics, 97% of people will response to text within a few minutes, that response rate is 7 to 15 times quicker than email. And that is part of the reason why companies are likely to use text marketing instead of email marketing anymore. Take Netpunch company as an example, it is a company which sells mobile marketing to others. It put a video online on YouTube and tell people how good mobile marketing it is and if people is interested, please send it a text (Netpunch) to the number it provide at the end on the video then the company will inform you more information through text. How convince this way to communicate to your clients? Communicate through text and lowering cost of employees because you dont need somebody to ask the phone call, you just reply peoples text and give more information about things that they are interested. Also, by different text content you can category different needs of people. If you company has ten different types of products by typing different content in text, you can able to identify them and reply information they want to know. Text marketing happens based on customers want to receive more information about your company, through this way, marketing becomes more effective. Also, did you even forward your message received from one company to your friends? When you saw message, you find the discount given by that company is cheap, you may want to forward to your friends so they can enjoy that discount too . In this way, message spreads no only between you and company but also between your friends, company can gain more revenue through spreading process. Compared with advertisement cost, text marketing which is a lower cost and more effective and efficient. Moreover, text marketing also helps to build a two-way communication between company and client. Furthermore, it is easy to track result of that campaign such as A company is offering discount to its customers by sending them some codes when customers come into A company and use their codes. A company is able to identify the result of campaign through codes use by customers. Wi-Fi becomes more and more essential when we use smart phone more frequently. Therefore, people think of ways to promote their product through Wi-Fi system which has in every smart phone. In order to advertise people, company needs to put a system in a public and crowd place such as mall, bus stop etc. Through putting a system in mall, it can identify people by their own smartphone, once they step into mall, the system will send a message to ask whether they want to accept information from the mall, if yes, the system will automatically send them different promotions within the mall. This situation also applies in bus stop when people are waiting bus, they can receive information from companies of selling their product. Compared with bus stop, the way to promote advertisement in mall will be more effective because when people go to mall, they may want to shop for something, thats why people will 100% open and accept to receive information from the mall. This strategy helps companies generate more sales. Limitation of e-marketing: Although there are lots of advantages of using e-marketing, there are still some limitations. We would like to divide that into two big categories which are technology and non-technology. In technology part, lack of sufficient systems security, reliability, standards, and communication protocols, insufficient telecommunication bandwidth, maintenance costs due to a constantly evolving environments and low connection speed are essential to success of e-marketing. Lack of sufficient systems security, reliability, standards, and communication protocols will leads to failure of e-marketing because the infrastructure of communication with customers is incomplete. Due to incomplete infrastructure, companies may not be able to respond to customers in time. This act will make company lose some of its customers. Insufficient telecommunication bandwidth affects the way companies and customers communicate to each other. In order to communicate within the internet, sufficient bandwidth is essential; it affects success of internet marketing. How can you see and spread your message within Facebook without bandwidth? Sufficient bandwidth allows people spread message between others become more effective and efficient. Due to software development tools are still evolving and changing rapidly, maintenance costs may be high in order to keep up with new development of technology. This will make small company step back about using e-marketing because this may be costly to small firm in order to hold an IT team to promote their product online. Companies have low connection speed may lose its customers because some companies use Wi-Fi marketing require a high respond rate to customers, if they fail to do this, they may lose their chance to promote their products to customers. Also, low connection speed may affect the availability people receive information from outsiders. Typically affect mobile marketing because mobile marketing becomes more and more important due to people use mobile to surf the Internet rather than a PC. However, if the connection speed of mobile is so low, it takes 15minutes to get people on Facebook, people may not willing to wait for the time, they may use their PC instead of mobile, it not just only affect mobile marketing but also viral marketing, the speed that message spread between people getting longer, the result of companies will be affected. So far, we discuss limitation of e-marketing on technological way; we would like to continue discuss it on non-technological way which includes lack of personal approach, data may not be updated, content security and privacy issues and physical examination issue. Lack of personal approach will be a major damage to e-marketing, customers may not be able to build up a relationship between customers and companies. Not loyalty to companies will be lead companies lose customers in a sudden. Unlike traditional marketing, salesperson may able to know the name of customer and chat with them face-to-face, e-marketing such as text marketing is just texting between customer and companies, which involves less interaction. Data may not be updated may occur in e-marketing. Small companies may be the largest group that use e-marketing as promoting their product however small companies may have insufficient employees to update their companies Facebook or websites in time. In consequence, companies Facebook or websites are not updated. It may affect the revenue of companies because their new product may not sell well and lose potential customers. Content security and privacy issues also occur when involve in Internet because there is no guarantee that your information will not leak to outsiders. When companies uses Wi-Fi marketing, they may accidently receive many information about customers personal information how to deal with those information is troublesome. The content of text may lead companies to know more about their customers such as their needs and interest or personal information, on the other hand inappropriate deal with those information may lead companies lose huge amount of customers and maybe lawsuit due to leaking information. Unlike traditional marketing, e-marketing does not allow customers to have physical examination on product which is a disadvantage to e-marketing especially when companies are selling food products. Companies may sell their products online however without testing and experiencing by customers themselves, customers may not want to buy it. If companies tell you that its new product A is very tasty, without tasting it are you going to believe it? It may become difficult without tasting; this is a weakness for e-marketing. Recommendations: Outsourcing would be useful to solve data updated and maintenance costs limitation. When companies hire other companies to do their marketing strategy, it can help companies to avoid information of website or Facebook is not update issue. Also, companies dont need to pay a huge amount of maintenance costs because company only need to pay to other companies to help them with maintenance issues. Moreover, companies can send out samples to customers to solve physical examine issue. E-marketing only promote products online without real face-to-face connect and product experience, it leads to less attractive. However, if companies send out some sample to potential customers, they can attract customers after using their products. http://www.standardmarketing.ca/2012/06/use-instagram-your-business/ http://en.wikipedia.org/wiki/Internet_marketing#Limitations http://weblogs.about.com/od/monetizingablog/fr/AmazonAssocRev_2.htm http://mobile-marketing-colorado.com/sms-text-marketing-facts-and-benefits http://emarketingtanzania.com/what-is-emarketing/why-emarketing/disadvantages-of-e-marketing http://www.wewanttraffic.com/ebusiness/emarketing/advantages.aspx http://wiki.answers.com/Q/What_are_the_disadvantages_of_e-marketing http://www.google.com/url?sa=trct=jq=limitation+of+e-marketingsource=webcd=5cad=rjaved=0CFUQFjAEurl=http%3A%2F%2Fwww.cba.edu.kw%2Fabo%2F2007%2FeMarketing%2520ppT.pptei=OFWoUJD3H8T_iAewpYCACQusg=AFQjCNHVk_5JeghkZ56pTH4fqRIGwMA0bw http://blog.i2k2.com/seo/what-are-the-limitations-of-online-marketing/

An Analysis of Early Years Philosophies

Introduction The importance of early years’ education has long been recognised within both academic and professional circles. By establishing strong theories and policies during the early years of education, this then has a knock-on effect on the other aspects of education and makes the overall educational system more effective, in terms of producing capable adults. This paper will look firstly at the contribution of leading theorists when it comes to the provision of key documents in order to guide those in the practical application of these theories in the context of early years’ education (Catron and Allen 2007). The paper will then go on to look at current policies and practices in early years’ education and how these either support or disprove the theoretical perspectives laid out. The final section then goes on to establish a personal philosophy of how the author here has pulled together existing theories and practices to develop their own approach to early years education. Key Theories of Early Education Unsurprisingly, those involved in the theories and philosophy which have emerged, over the years, in relation to early years’ education have gained considerable attention. In order to consider the theories each will be looked at in turn to look at their own contribution and in order to consider any advantages and disadvantages associated with these theories and concepts. This will be broken down within each theory to look at the key issues of: Children’s learning Relationships Learning Environment Meeting Children’s Needs MontessoriChildren’s Learning The educational approach developed by Montessori promotes the notion of freedom and independence in early years’ education, provided of course there are limits put in place with respect to the existing level of education and understanding of the children involved. Although multiple different approaches have been developed and are broadly considered to be based on the educational theories of Montessori, there are certain elements of this educational theory that would be essential, regardless of how it is applied in practice (Montessori, 1994). This includes the use of mixed age classrooms for children between the ages of three and six, with the students themselves having a choice of activities. Once they have been given a range of choices, the work time should be uninterrupted, as far as possible and a discovery model of behaviour being used to encourage the children to explore themselves, rather than being directly instructed on certain patterns of behaviour. In order to facilitate this approach, there needs to be freedom of movement within the classroom. Meeting Children’s Needs Montessori is largely considered to be an educational theory. In reality it is more of a theory of human development and nature, with two key basic principles. Firstly, when children and adults engage in any form of development, they take on board a self construction approach, as they interact with items and the environment around them. This recognises that the learning experience is directly linked to interaction with external factors and it is the stimuli is crucial to this educational theory and places a much heavier emphasis on facilitating, rather than direct teaching (Cadwell and Rinaldi 2003). Learning Environment With this in mind, those looking to apply this educational theory, in practice, will need to consider the environment almost as much of the content of the lesson itself. This is achieved by creating a harmonious and clean environment that is uncluttered and encourages free movement and activity, but also ensures that the availability of material is linked to the area of development being targeted. By restricting the material available, this has the effect of guiding the learning experience, but not to such an extent that the individual feels constrained. This educational theory also breaks down the age groups of those involved, with the recognition that children under the age of six are undergoing an incredibly dramatic development period and therefore developing self-construction during this period will potentially be the most important element of long-term development. Certain key expectations are included within this educational theory to guide expectations, without constraining e ither teacher or student. For example, the acquisition of language is something that is recognised as taking place, continuously, and therefore social behaviours will only truly become a fundamental element of the learning experience from approximately 2 years onwards, according to this educational theory.Waldorf Education (Steiner)Another formative educational philosophy is that referred to as Waldorf education or Steiner, which was established in Austria the early 20th century. As a result of this, several independent Waldorf schools were established, primarily in Germany, although also in neighbouring countries. This theory of education looks at the stages of development as being a crucial underpinning factor as to how education should take place. This theory broadly splits child development into three distinct stages, each of which lasts around seven years. The early years’ education which takes on-board the first seven years focuses primarily on providing hands-on activi ties and creative play opportunities, so that the primary focus is on child development through physical and practical activities, during this phase. Children’s learning For the purposes of this analysis, it is the first stage that is most important. However, so that it can be seen how these early years of education fit into the broader picture, it is worth noting that the second stage focuses more on social development and the third on academic understanding. Although the Waldorf theory can largely be seen as an educational theory that can be attached to independent schools across Central Europe, many of the theories and philosophies have permeated more traditional educational establishments. Relationships The education ideas put forward by Steiner largely follow the concept of common sense and go beyond simply what is taught to children. These theories also look at the environment and broader issues such as health and well-being. Taking this developmental approach is, in many ways, similar to that looked at above, with the Montessori theory; however, it is much more focused on ensuring practical experiences, where the children are not necessarily focusing on maintaining freedom as the primary and key theme (Roopnarine and Johnson. 2005). The emphasis during the early years period is on providing children with practical activities that will allow them to live life experiences either by following the examples of others, or by their own experimentation. Throughout this theory there is also a heavy emphasis placed on nature, where external influences may be seen to be relevant.High ScopeMore recently, developed in Michigan, USA, is the High Scope early childhood educational approach which looks at a variety of different educational establishment, including kindergarten, pre-school and even home-based childcare, in order to look at the ways in which early childhood development should be best established, so as to lay down the foundations for future learning. The development of this educational theory was primarily founded on the concept developed by the psychologist Lev Vygotsky, which takes a scaffolding-style approach, suggesting that adults should form a learning â€Å"scaffolding† around children, to take into account their current level of development and encourage them to build on it (French and Murphy 2005). Relationships Several central concepts have been developed alongside this educational theory and although participation from the student is important, as it is with the other two theories, there is, however, a structure associated with this educational theory which distinguishes it from the previous theories (High/Scope Educational Research Foundation 2001). Learning Environment For example, environment is seen as important, within this educational theory and the classroom is expected to comply with a high scope model would have several well-defined interest areas, e.g., there would be a toy area and an art area, clearly delineated and made available for the children. This supports the basic learning approach that is advocated by the other two theories in that students will gain from interaction with adults and their own construction of the world around them. However, this is done in a much more structured way, where the daily routine requires early years’ children to be following a predictable sequence of events throughout the day and there not being complete freedom, as advocated by Montessori. To a certain extent, this theory can be seen to be a muted version of the earlier theories. Furthermore, although a heavy emphasis is placed on a constructivist and interaction approach, a much more rigid structure is put in place to ensure that there is consistency and comfort offered to the students and that they understand exactly what is likely to happen, on any given day.Forest SchoolsFinally, there is the specialist theory associated with Forest Schools Education which involves outdoor education and suggests that the children are able to develop confidence and knowledge through having a large amount of outdoor activities and engaging at times within a forest environment. These types of schools are seen as a means of building independence within any age category and the theory of Forest Schools has become a pedagogy, in its own right. This recognition of the importance of the environment is itself something that can be utilised, either in its own right or alongside the previous theories of development of early years children, as advocated by the other theories, mentioned above. Government Legislation and Guidance Within the UK, the Department for Education provides guidance for the Early Years Foundation Stage (EYFS). The aim of this guidance is to produce basic compulsory standards that all entities involved in the early years’ education provide. The statutory framework for the EYFS stage was established in 2012 and is the full document guiding those involved in the provision of years’ education is seen as merely a minimum standard that they are required to meet and any underlying aims and objectives that should be in mind when establishing their own methods and philosophies. This was given its statutory status by virtue of the Childcare Act 2006. There are underlying aims associated with the guide, including the desire to provide consistency and equality of opportunity for all young children, which will ultimately then provide a secure foundation upon which every child can develop in an appropriate manner and according to their abilities and desires and become well adjusted young adults, in the future. Basic safeguarding welfare requirements are also fundamental to this guidance and, although the focus here is on educational theories, it should be noted that early years’ education theories should, at all times, consider welfare issues and how these may interact within the educational environment (Helm, and Katz 2001). Overarching principles recognise that each child is unique and will be in a constant state of learning and development, and will therefore need to be adaptable and taking the lead from the child in question. Furthermore, the establishment of positive relationships, both with their peers and adult groups is crucial and educational environments should be enabling and positive, regardless of precisely how they are set up or managed. Depending on the nature of the early years provider there may be more specific requirements when it comes to learning and development. For example a childcare provider for wrap-round services, e.g. outside of school hours, would have a lesser requirement to support learning and development, as it would be presumed that the learning and development has been covered within the educational environment. In order to ensure sufficient flexibility, while also ensuring equality and consistency with policies produced in the area of learning and development down into three key subjects: communication and language; physical development; and personal, social, emotional development. All providers of early years’ education need to provide basic supporting literacy, mathematics, general understanding of the world and expressive arts and design. To a certain extent, the rigidity of the current requirements would prevent total freedom within the educational environment and this would disallow a pure theory, such as that of Montessori, to be used although many of the elements of this educational theory can still be present, despite the constraints of the statutory guidance. When establishing methods of learning and development the guidance requires the use of a mixture of directed and free play within any education establishment and this prevents the approach from begun being entirely focussed one way or the other. The binding agreement to deliver the statutory framework requires that there are three characteristics which must be applied to all the activities that are undertaken by those involved in early years’ education. Firstly, there is the need to encourage playing and exploring which is supportive and congruent with the earlier theories of Steiner and Montessori and which encourage every child to explore and develop during their early years. Secondly, there is the need for active learning which encourages children to concentrate and to continue to strive to achieve the results that they are after (Anning et al 2004). Thirdly, there is the need to encourage the creativity and critical thinking of the children, in order to develop their own thoughts and ideas, as well as making links between ideas which they can then use in the future. Although the statutory guidance has a relatively large level of structure attached to it, on the whole, it follows the educational theories on early years’ education advocated by Steiner and Montessori. Certain requirements are also placed on early years’ education providers; for example, a pupil must have an allocated key person with whom they interact and who has responsibility for ensuring that they are developing and learning in an appropriate manner; this is also seen as a welfare and safeguarding issue, where this is a non- negotiable requirement. Certain standards are expected of children at any stage of early years’ education, such as the requirement that, by a specific age, sentences should be constructed and the children will be regularly reviewed and tested, in order to ascertain whether they are meeting the requirements, exceeding the requirements, or falling short. Although it is not expected that every child will develop at the same place, regular monitoring in many areas which are deemed to be weak is critical and a fundamental part of the current framework, so that the child in question can then be supported to develop in these weak areas. The main assessment is undertaken in the final term of the academic year in which the child becomes five years old is provided to the child’s carers / parent and other professional that are relevant during the early years. This assessment has several purposes other than to simply ascertain the current stage of learning for the child in question and provides information for the teacher who will be dealing with the child, as soon as they enter into compulsory education. This indicates that the early years’ agenda does in fact have the underlying aim of placing children in the best possible position to enter Year One (National Council for Curriculum and Assessment 2004). Another important aspect of the statutory guidance which is relevant to this discussion is the heavy emphasis placed on partnership arrangements, with the requirement for early years’ education providers to engage with the local authority, where appropriate, particularly for welfare and safeguarding issues. The essence of the policies here, therefore, is to fulfil certain requirements for having the statutory, basic standards in place, while also offering freedom to the early years’ educational establishment, in order to allow them to adjust, depending on the nature of their establishment and the types of facilities available to them. This would seemingly be a combination of theories, as discussed above, and goes largely along with the early focus on freedom and independence, but with slight constraints put in place. Based on this it can therefore be argued that the closest educational theories discussed above to the current situation are that of High Scope, where the adult operates as a form of scaffolding around the independent and free learning of the children. There does however need to be clarity, on a day-to-day basis, but the children themselves are given the freedom to develop at their own pace. A Personal Philosophy By looking at the educational theories explored in the first part of this report and also looking at the way in which the government has established guidelines, both compulsory and optional for educational establishments, the author here has been able to develop their own personal philosophy for early years’ education. This personal philosophy also draws, to a certain extent, on reflective learning from the author’s own experience within the early years teaching environment. As a result, and in the opinion of the author, it was found that the educational theories that support the notion of entirely free play are not as effective as the current educational agenda. However, whilst there are merits in the notion of entirely free experiences for very young children, as advocated by Montessori, it is suggested here that there needs to be a degree of structure, as this is more reflective of the educational experience which the children are likely to receive in the future. Moreover, there is an underlying aim within early years’ education to present children with the best possible foundation before branching into compulsory education and this would seem to be the main focus. The author also believes that the most appropriate philosophy is a combination of Waldorf and High Scope, stating that there needs to be at least some degree of structure and expectation, in order to ensure that there is sufficient consistency. Each child leaving early years’ education needs to be in position to undertake compulsory education; therefore, without having at least some boundaries and expectations laid out for all involved in education, this would result in some children not being able to achieve basic standards. This could ultimately impact, not only on their educational knowledge, but also on their self-esteem, if they were to enter compulsory education considerably behind others, in terms of attainment (Hohmann, 2002). Applying the statutory rules which are in place within the UK also supports this philosophy and recognises the fact that the ability of children to learn and develop will be different, particularly within the early years, and there needs to be at least some freedom for the children to explore and make up their own minds. This does, however, need to be structured and facilitated by the educational professionals, so that any individual weaknesses can be identified and supported in such a way that would not be possible, if total freedom were given to the students. Educational theories provide a strong background to the way in which education should be delivered, both from a physical environment perspective, through to how the adults responsible for delivering education interact with the children in their care. Despite the need for structure, it is noted here that a strong emphasis should also be placed on freedom of choice for the children when building social and self-esteem factors, which are arguably going to be the foundations for future learning, far beyond technical skills such as the ability to read and write (Penn, 2005). By looking at the broader developmental issues, such as those set out in the statutory guidance, those involved in delivering educational standards can adapt to deal with any issues that arise, rather than being constrained to delivering a specific curriculum. Based on this, my own personal philosophy of education is a hybrid between High Scope and Waldorf, with a bias towards increasing structure, so that basic standards are achieved, regardless of the underlying skills and personalities of the children involved. References Anning, A., Cullen, J. and Fleer, M. (eds.) (2004). Early childhood education: society and culture. Delhi, New York and London: Sage Publications Cadwell, L. B., and C. Rinaldi. (2003) Bringing Learning to Life: A Reggio Approach to Early Childhood Education. New York: Teachers College Press. Catron, C. E., and J. Allen. (2007) Early Childhood Curriculum: A Creative Play Model, 4th ed. Upper Saddle River, NJ: Merrill/Prentice Hall. Department of Education (2012) Available at: https://www.gov.uk/government/uploads/system/uploads/attachment_data/file/2716/eyfs_statutory_framework_march_2012.pdf French, G. and Murphy, P. (2005). Once in a lifetime: Early childhood care and education for children from birth to three. Dublin: Barnardos. Helm, H and Katz, L (2001) Young Investigators: The Project Approach in the Early Years, New York: Teachers College Press. High/Scope Educational Research Foundation. (2001). The physical learning environment: Participants guide. Michigan: High/Scope Educational Research Foundation Hohmann, M., et al. Educating (2002) Young Children: Active Learning Practices for Preschool and Child Care Programs. Ypsilanti, MI: High/Scope Press. Montessori, M (1994). From Childhood to Adolescence. Oxford, England: ABC-Clio. pp. 7–16 National Council for Curriculum and Assessment. (2004). Towards a Framework for Early Learning. Dublin: National Council for Curriculum and Assessment. Penn, H. (2005). Understanding early childhood. Glasgow: Open University Press. Roopnarine, J., and J. Johnson. (2005) Approaches to Early Childhood Education, 4th ed. Upper Saddle River, NJ: Merrill/Prentice Hall.

The New Angle On College Paper for Sale Just Released

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Thes First Appearance On The Show Meyer Lansky - 1732 Words

In his first appearance on the show Meyer Lansky gives a very earnst and well-worded but fake business proposal, forces someone to shake his hand (and thus acknowledge him) and muses on the future importance of the petrol industry, all of which allow for a good character defining moment. His main motivation and driving force through out the series is his own ambition to gain money, power and respect. While it s not not hard to connect this ambition to a childhood of poverty and ethnic oppression, it goes even deeper than that: in 1931 Lansky has achieved more than he could have dreamed of as a child and yet still looks to take even more - Atlantic City, the Commission, etc. etc. There s an undercurrent of nothing is enough with Meyer and†¦show more content†¦In late season one, Jimmy (another gangster) ties him up and threatens him with a gun - a few months later Meyer has absolutely no problem going into business with him. After Rothstein s betrayal Charlie is enraged but M eyer is the one who recognizes that continuing to push A.R. will lead to nothing but their deaths, even telling Rothstein he understands his actions. This pragmatism and desire for professionalism is present even in Meyer s personal relationships - his friendship with Charlie Luciano is somewhat unique, as the gangsters generally tend to stick to people within their own ethnicity (and Charlie is Italian) but first and foremost it s a lucrative partnership. Even the way they met is good example of this - Charlie and his gang would ambush Meyer on his way to school, demanding he give them their money. Meyer would spit on them and refuse to give in and in exchange they would beat him up. After a few days of this Charlie asked him to join his gang and they have been partners in crime ever since. During the show Meyer is generally shown as the book-keeper and organizer of his and Charlie s operation and as such there is no denying his intelligence and keen sense of business. He is methodical and meticulous in his approach to crime, keeping track of every action (sales, purchase, murder, bribery..) in a neat little notebook. He researches his